This Cookie Policy explains how Auveria Labs LTD (“Auveria”, “we”, “us” or “our”) uses cookies and similar technologies when you visit our website at auverialabs.co.uk.
This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, store, share and protect personal information.
1. WHO WE ARE
Auveria Labs LTD
66 Paul Street
London
Greater London
England
EC2A 4NA
United Kingdom
Company number: 17188261
ICO registration reference: ZC214933
Customer support:
[email protected]
Privacy and data protection enquiries:
[email protected]
Auveria Labs LTD is registered with the Information Commissioner’s Office (ICO).
2. WHAT ARE COOKIES?
Cookies are small files or pieces of information that are stored on or accessed from your computer, smartphone, tablet or other device when you visit a website.
Cookies and similar technologies can help websites:
– Function correctly
– Remember items in your shopping basket
– Keep you signed into your account
– Remember preferences
– Maintain website security
– Prevent fraud
– Understand how visitors use a website
– Measure website performance
– Measure advertising campaigns and conversions
– Support advertising and marketing activities
Similar technologies may include pixels, tags, scripts, local storage, software development kits and other technologies that store information on or access information from your device.
References to “cookies” in this Cookie Policy include cookies and similar storage or access technologies where appropriate.
3. HOW WE USE COOKIES
We may use cookies and similar technologies to:
– Operate our website and online store
– Maintain your shopping basket
– Enable checkout
– Process purchases
– Maintain customer login sessions
– Protect our website against fraud and misuse
– Maintain payment security
– Remember certain preferences
– Understand how visitors use our website
– Measure website performance
– Diagnose technical problems
– Understand how visitors find our website
– Measure advertising campaigns
– Measure conversions
– Attribute purchases or other actions to advertising campaigns
– Support remarketing and advertising audiences where permitted
– Improve our website, products and marketing
4. TYPES OF COOKIES AND SIMILAR TECHNOLOGIES WE USE
We categorise the technologies used on our website according to their purpose.
4.1 STRICTLY NECESSARY COOKIES
Strictly necessary cookies and similar technologies are required for our website or online store to operate correctly or to provide a service that you have specifically requested.
These technologies may be used to:
– Maintain your shopping basket
– Remember products added to your basket
– Enable checkout
– Process orders
– Maintain customer login sessions
– Remember essential privacy choices
– Maintain website security
– Process payments
– Detect and prevent fraud
– Protect website forms
– Prevent abuse
– Maintain essential website functionality
Where an applicable legal exemption applies, these technologies may be used without asking for your consent.
Blocking strictly necessary cookies through your browser may cause parts of the website, checkout or customer account functionality to stop working correctly.
4.2 FUNCTIONAL COOKIES
Functional cookies and similar technologies may be used to provide additional website functionality or remember choices you make.
These technologies may be used to:
– Remember website preferences
– Remember certain display settings
– Provide functionality requested by you
– Improve your experience when using our website
Some functional technologies may qualify for an exemption from consent requirements where the requirements of applicable UK law are satisfied.
Where an exemption does not apply and consent is required, we will request your consent before using the relevant technology.
4.3 ANALYTICS AND STATISTICAL COOKIES
We may use analytics and statistical technologies to understand how visitors interact with our website.
These technologies may help us understand:
– How many people visit our website
– Which pages are viewed
– How visitors navigate through our website
– How visitors found our website
– How long visitors spend on particular pages
– Whether visitors encounter errors
– Website performance
– General usage patterns
– How we can improve our website and online store
Depending on how a statistical technology is configured and used, certain statistical-purpose technologies may qualify for an exemption from consent requirements under applicable UK law.
Where we rely on such an exemption, we will comply with the relevant legal conditions.
Where an exemption does not apply, we will obtain consent before using the relevant technology.
4.4 ADVERTISING AND MARKETING COOKIES
We may use advertising and marketing technologies provided by services including Google and Meta.
These technologies may help us:
– Measure advertising performance
– Track conversions
– Determine whether an advertisement resulted in a website visit or purchase
– Measure campaign effectiveness
– Attribute visits and purchases to advertising campaigns
– Understand how people interact with our advertisements
– Support remarketing where enabled
– Create or measure advertising audiences where permitted
– Improve the effectiveness of our advertising
Advertising-related cookies, pixels and similar technologies are not treated as strictly necessary technologies.
Where consent is required under UK law, these technologies will only be activated after you have given the appropriate consent through our cookie controls.
5. GOOGLE ANALYTICS
We use or may use Google Analytics to help us understand how visitors use our website.
Depending on our configuration, applicable legal requirements and your cookie choices, Google Analytics may process information such as:
– Pages visited
– Website interactions
– Device information
– Browser information
– Referral source
– Session information
– Approximate location
– IP-related information
– Cookie or device identifiers
– General website usage information
We may use this information to:
– Understand website traffic
– Understand how visitors navigate through our website
– Identify popular pages
– Identify technical or usability problems
– Understand how visitors find us
– Improve the performance and usability of auverialabs.co.uk
Where the use of Google Analytics requires consent, it will not be activated until you have provided the appropriate consent through our cookie controls.
Where we rely on an applicable statistical-purpose exemption, we will use the technology only where the conditions of that exemption are satisfied.
6. GOOGLE ADS AND CONVERSION TRACKING
We use or may use Google Ads and Google advertising measurement technologies to advertise Auveria and measure the effectiveness of our advertising.
These technologies may help us determine whether someone who saw or interacted with an Auveria advertisement later:
– Visited our website
– Viewed a product
– Added a product to their basket
– Started checkout
– Completed a purchase
– Performed another relevant conversion action
Depending on the services enabled and your consent choices, Google may process information including:
– Cookie identifiers
– Advertising identifiers
– Device information
– Browser information
– IP-related information
– Website interactions
– Referral information
– Products or pages viewed
– Shopping activity
– Conversion events
– Purchase-related event information
We may use this information to:
– Measure advertising effectiveness
– Measure conversions
– Understand which advertisements generate visits or purchases
– Attribute purchases and other actions to advertising campaigns
– Improve our advertising campaigns
– Support remarketing or advertising audience functionality where permitted
Google advertising and conversion-tracking technologies that require consent will not be activated until you have provided the appropriate consent through our cookie controls.
7. META ADS, META PIXEL AND CONVERSION TRACKING
We use or may use advertising and measurement technologies provided by Meta Platforms, including the Meta Pixel, in connection with advertising on Facebook, Instagram and other Meta services.
These technologies help us understand how visitors interact with our website after seeing or interacting with an Auveria advertisement.
Depending on the technologies enabled and your consent choices, Meta technologies may help us determine whether someone:
– Viewed an Auveria advertisement
– Interacted with an Auveria advertisement
– Visited our website
– Viewed a product
– Added a product to their basket
– Started checkout
– Completed a purchase
– Performed another relevant conversion action
Depending on the services enabled, Meta may process information including:
– Cookie identifiers
– Advertising identifiers
– Device information
– Browser information
– IP-related information
– Website interactions
– Pages or products viewed
– Referral information
– Shopping activity
– Conversion events
– Purchase-related event information
We may use this information to:
– Measure the effectiveness of Auveria advertising
– Measure conversions
– Understand which advertisements generate website visits or purchases
– Attribute purchases and other actions to advertising campaigns
– Improve advertising performance
– Create or measure advertising audiences where permitted
– Support remarketing where permitted
Meta advertising, remarketing and conversion-tracking technologies that require consent will not be activated until you have provided the appropriate consent through our cookie controls.
You can withdraw or change your consent at any time through our Cookie Settings.
Meta may process information collected through its technologies in accordance with its own privacy and cookie practices.
8. WOOCOMMERCE COOKIES
Our website uses WooCommerce to operate our online store.
WooCommerce and related technologies may use cookies necessary for e-commerce functionality.
These technologies may be used to:
– Determine when the contents of your basket change
– Remember the contents of your shopping basket
– Maintain your shopping session
– Enable checkout
– Maintain customer account sessions
– Support order processing
– Remember necessary website settings
Cookies that are strictly necessary to provide basket, checkout or account functionality may be used without consent where an applicable legal exemption applies.
9. STRIPE AND PAYMENT TECHNOLOGIES
We use Stripe to securely process payments made through our website.
Stripe may use cookies and similar technologies for purposes including:
– Processing payments
– Authenticating transactions
– Preventing fraud
– Maintaining payment security
– Detecting suspicious activity
– Protecting customers and merchants
Some Stripe technologies may be necessary for processing a transaction or protecting the payment process from fraud and misuse.
Stripe may process information in accordance with its own privacy and cookie practices.
Auveria Labs LTD does not normally receive or store your complete debit or credit card number.
Stripe may use both temporary and persistent technologies as part of its services, including fraud-prevention technologies.
10. AMAZON MULTI-CHANNEL FULFILMENT
We use Amazon Multi-Channel Fulfilment (MCF) to fulfil orders placed through our website.
Information necessary to fulfil an order may be transmitted to Amazon after you complete a purchase.
This may include information such as:
– Your name
– Delivery address
– Order information
– Products purchased
– Delivery-related information
– Telephone number where required for delivery
Amazon MCF primarily acts as a fulfilment and delivery provider in this context.
The processing and sharing of personal information with Amazon for order fulfilment is explained in greater detail in our Privacy Policy.
If Amazon or an Amazon-related service places or accesses cookies directly through our website in the future, those technologies will be categorised and managed according to their purpose and applicable legal requirements.
11. THIRD-PARTY TECHNOLOGIES
Some technologies used on our website may be provided by third parties.
Depending on the services enabled, these providers may include:
– Google, including Google Analytics and Google Ads
– Meta Platforms, including Meta Pixel and advertising measurement technologies
– Stripe
– WooCommerce and Automattic
– Website hosting providers
– Website security providers
– Email and customer communication providers
– Marketing service providers
– Other website functionality providers
Third-party providers may process information collected through their technologies according to their own privacy and cookie practices.
The exact third-party technologies used on our website may change from time to time as we update our website and services.
12. COOKIE CONSENT
When you first visit our website, you may be shown a cookie banner or consent-management tool.
Where consent is required, you will be provided with choices regarding non-essential cookies and similar technologies.
Depending on our cookie settings, you may be able to:
– Accept all optional cookies
– Reject non-essential cookies
– Select individual categories
– Manage your preferences
– Change your preferences later
Where consent is legally required, we will not intentionally activate the relevant non-essential advertising or tracking technologies before you have provided consent.
Consent must be freely given, specific and informed.
You can withdraw or change your consent at any time.
13. HOW TO CHANGE YOUR COOKIE PREFERENCES
You can change your cookie preferences at any time through the Cookie Settings or privacy controls available on our website.
You may:
– Accept optional cookies
– Reject optional cookies
– Change individual categories
– Withdraw previously provided consent
Withdrawing consent does not affect the lawfulness of processing that occurred before consent was withdrawn.
Changing your preferences may not automatically delete cookies that have already been stored on your device.
You can normally remove existing cookies using your browser settings.
14. REJECTING NON-ESSENTIAL COOKIES
You do not have to accept advertising or other non-essential cookies in order to purchase products from Auveria.
Rejecting non-essential cookies should not prevent you from:
– Browsing our products
– Adding products to your basket
– Using checkout
– Completing a purchase
– Accessing essential customer account functions
Some optional functionality may operate differently when optional cookies are disabled.
15. MANAGING COOKIES THROUGH YOUR BROWSER
Most web browsers allow you to control cookies through their settings.
Depending on your browser, you may be able to:
– View cookies stored on your device
– Delete cookies
– Block cookies
– Block third-party cookies
– Limit cookies to specific websites
– Configure how cookies are handled
Please note that blocking all cookies may affect the functionality of our website.
For example, essential basket, checkout, payment or login functionality may not operate correctly if necessary cookies are blocked.
16. COOKIE DURATION
Cookies may be either session cookies or persistent cookies.
Session Cookies
Session cookies generally remain active for the duration of your browsing session and are normally removed when you close your browser.
Persistent Cookies
Persistent cookies remain on your device for a specified period or until you manually delete them.
The duration of a particular cookie depends on:
– The purpose of the cookie
– How the relevant service is configured
– The third-party provider responsible for the technology
We aim to avoid retaining information through cookies for longer than reasonably necessary for the purpose for which the technology is used.
17. PERSONAL INFORMATION AND COOKIES
Some cookies and similar technologies may involve the processing of personal information.
Where personal information is processed, applicable UK data protection legislation, including the UK GDPR, may also apply.
For information about:
– What personal information we collect
– How we use personal information
– Our lawful bases for processing
– Who we share information with
– International transfers
– How long we retain personal information
– Your data protection rights
please read our Privacy Policy.
18. INTERNATIONAL DATA TRANSFERS
Some third-party technology providers used on our website may process information outside the United Kingdom.
These may include international technology, analytics, advertising and payment service providers.
Where personal information is transferred internationally, we take steps designed to ensure that the transfer complies with applicable UK data protection law.
Where required, appropriate safeguards may include:
– UK adequacy regulations
– Approved contractual safeguards
– The UK International Data Transfer Agreement
– The UK Addendum to approved standard contractual clauses
– Other legally recognised transfer mechanisms
Further information about international transfers is available in our Privacy Policy.
19. CHANGES TO THE TECHNOLOGIES WE USE
The cookies and technologies used on our website may change as we:
– Update our website
– Add or remove website functionality
– Change service providers
– Update advertising platforms
– Update analytics services
– Improve payment or security functionality
Our cookie consent system may provide additional information about individual cookies and technologies currently detected on our website.
20. CHANGES TO THIS COOKIE POLICY
We may update this Cookie Policy from time to time.
Changes may be made because of:
– Changes to our website
– New technologies
– New service providers
– Changes to the cookies we use
– Changes to our advertising services
– Changes to our analytics services
– Changes to applicable law
– Changes to regulatory guidance
The most recent version will be published on this page.
The “Last updated” date at the top of this Cookie Policy indicates when it was most recently revised.
21. CONTACT US
If you have questions about this Cookie Policy or how Auveria uses cookies and similar technologies, please contact us:
Auveria Labs LTD
66 Paul Street
London
Greater London
England
EC2A 4NA
United Kingdom
Company number: 17188261
ICO registration reference: ZC214933
Privacy and data protection enquiries:
[email protected]
Customer support:
[email protected]
22. COMPLAINTS
If you have concerns about our use of cookies or personal information, please contact us first so that we have an opportunity to investigate and resolve your concern.
Privacy and data protection enquiries can be sent to:
You may also have the right to make a complaint to the UK’s data protection regulator:
Information Commissioner’s Office (ICO)
Auveria Labs LTD is registered with the ICO under registration reference ZC214933.